fbpx

Discover our blog:

Featured article

How Verfacto led Undress to boost conversions to double-digits
+36%  Conversion rate22%    Reduced Cart Abandonment Rate+8%    New monthly subscribers+22%  The overall increase in subscriber Being an exquisite luxury fashion brand,  Undress had a strong value proposition...
How Verfacto led Undress to boost conversions to double-digits
+36%  Conversion rate22%    Reduced Cart Abandonment Rate+8%    New monthly subscribers+22%  The overall increase in subscriber Being an exquisite luxury fashion brand,  Undress had a strong value proposition...
Verfacto Profile and data sharing
When it comes to building an effective marketing strategy, acquiring data is one thing and actioning on it is another. Mostly because the data is scattered and hard to perceive, and unifying it is a whole...

Popular articles

Verfacto Profile and data sharing
When it comes to building an effective marketing strategy, acquiring data is one thing and actioning on it is another....
The Complete Guide on Behavioral Segmentation in Marketing
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical...
Cohort Analysis for Retention: How to Use It to Grow Your ECommerce
One of the key features of a successful business and a successful marketing strategy is if they’re able to build...
The Definitive Guide on E-Commerce Customer Journey
Your customer’s experience is defined by each touchpoint or each time they interact with your brand. From the moment...

Recent articles

What Is Second-Party Data: Everything You Need to Know
Second-party data is data that has been collected by a business with a direct relationship to an audience, which...
What Is First-Party Data? The Definitive Guide
First-party data is the information a business collects from their customers while they are using the company’s...
The Definitive Guide on E-Commerce Customer Journey
Your customer’s experience is defined by each touchpoint or each time they interact with your brand. From the moment...
A Comprehensive Guide to Ecommerce Data Analytics Software
Managing an online store and enterprise means more than simply providing great products or services. Regardless...
Customer Segmentation Software: What Is It and How to Choose One
Do you want to steer clear of the competition? Start customizing your marketing messages and customer experience...
How to Predict Customer Lifetime Value: A Guide for Your eCommerce Business
Most businesses know that Customer Lifetime Value (CLV) is an important metric to optimize marketing efforts, initiatives,...
How to Measure Customer Loyalty: the Definitive Guide
Loyal customers are not easy to find, but they are an incredible asset to any brand. Customer retention has become...
Omnichannel Analytics: What You Need To Know About Omnichannel Marketing
With the ever-advancing pace of technological innovation that has left no sphere of life or industry untouched,...