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Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical or geographical segmentation. But there is more to your customers than just their...
Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical or geographical segmentation. But there is more to your customers than just their...

Popular articles

Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical...
How to Measure Customer Loyalty: the Definitive Guide
Loyal customers are not easy to find, but they are an incredible asset to any brand. Customer retention has become...
The Definitive Guide to Dropshipping Profit Margin
Each eCommerce store has two goals ahead of it – to drive more money and have a decent profit margin. Without...
Ecommerce KPIs: 20 Key Business Markers You Need to Track
In Moneyball, the Oakland Athletics revolutionized their professional basketball game by studying generally undervalued...

Recent articles

5 Ways of Using Data Analytics for eCommerce Store
In 2018 alone, over 2.5 quintillion bytes of data were created every single day. Now, for those who aren’t...
5 Benefits of Data Analytics: How It Can Get You Better Results
Data science can feel like a foreign concept for a lot of people, marketing managers included! Luckily, the process...
How to Turn Data into Actionable Insights for Ecommerce
Your ecommerce store produces data every single moment of the day. From every action a user takes to the time they...
Ecommerce Tracking: A Beginners’ Guide
If you run an e-commerce website, then tracking statistics like sales, total sessions, bounce rate, and acquisition...
How Customer Data Management Works in Ecommerce
One of the vital differences between digital marketing and natural marketing is the data trail that digital leaves...
5 Data-Driven Marketing Examples That Demonstrate the Power of Data
Over 64% of marketing executives strongly believe that data-driven marketing is the most important digital...
What Your Business Can Learn from the Data-Driven Marketing Approach
If you’re a fan of increasing your turnover while doing less work, then a data-driven marketing tool like...
How Data-Driven Product Pairings Can Boost Your Sales
In 2021, eCommerce is predicted to generate over $4.5 trillion in sales. This figure is up significantly from past...