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How Verfacto led Undress to boost conversions to double-digits
+36%  Conversion rate22%    Reduced Cart Abandonment Rate+8%    New monthly subscribers+22%  The overall increase in subscriber Being an exquisite luxury fashion brand,  Undress had a strong value proposition...
How Verfacto led Undress to boost conversions to double-digits
+36%  Conversion rate22%    Reduced Cart Abandonment Rate+8%    New monthly subscribers+22%  The overall increase in subscriber Being an exquisite luxury fashion brand,  Undress had a strong value proposition...
Real-time customer profiler and its application
When it comes to building an effective marketing strategy, acquiring data is one thing and actioning on it is another. Mostly because the data is scattered and hard to perceive, and unifying it is a whole...

Popular articles

The Complete Guide on Behavioral Segmentation in Marketing
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical...
Real-time customer profiler and its application
When it comes to building an effective marketing strategy, acquiring data is one thing and actioning on it is another....
How Verfacto led Undress to boost conversions to double-digits
+36%  Conversion rate22%    Reduced Cart Abandonment Rate+8%    New monthly subscribers+22%  The overall increase...
What is Customer Lifetime Value in Ecommerce, and Why is it so Important?
If you’re running an eCommerce store, you likely have a range of metrics at your disposal. From cost per lead and...

Recent articles

All You Need to Know About Churn Analysis and How to Use It
Most businesses are not aware of the importance of churn analysis. Customers might leave your business due to one...
Why Customer Attrition Happens and How to Fix It
A precise customer evaluation with a proactive approach determines the best possible strategies to be implemented....
Cohort Analysis for Retention: How to Use It to Grow Your ECommerce
One of the key features of a successful business and a successful marketing strategy is if they’re able to build...
Cohort Analysis Explained: Everything You Need to Know
Cohort analysis is a research method that has been around since the 40s but has become increasingly popular since...
Behavioral Segmentation Examples & Strategies For 2022
Whether you believe it or not, your background, habits, and emotions play an integral role in your behavior. Habits...
Everything You Need to Know About Tracking Consumer Behavior Online
Understanding consumer behavior and taking measures to cater to customers’ wants and needs are crucial pillars of...
Marketing Automation Best Practices: 11 Ways to Boost Your Campaigns
Businesses in competitive industries always struggle with one central question: should we focus on creating a better...
How to Make the Customer Activity Cycle Work for Your Business
The customer activity cycle (CAC) is a conceptual framework used in the customer life cycle process that begins...