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Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical or geographical segmentation. But there is more to your customers than just their...
Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical or geographical segmentation. But there is more to your customers than just their...

Popular articles

Behavioral Segmentation in Marketing: the Complete Guide
Targeting the right niche is not easy, especially if you are only familiar with traditional methods, i.e., demographical...
How to Measure Customer Loyalty: the Definitive Guide
Loyal customers are not easy to find, but they are an incredible asset to any brand. Customer retention has become...
The Definitive Guide to Dropshipping Profit Margin
Each eCommerce store has two goals ahead of it – to drive more money and have a decent profit margin. Without...
Ecommerce KPIs: 20 Key Business Markers You Need to Track
In Moneyball, the Oakland Athletics revolutionized their professional basketball game by studying generally undervalued...

Recent articles

A Comprehensive Guide to ECommerce Data Analytics Software
Managing an online store and enterprise means more than simply providing great products or services. Regardless...
Customer Segmentation Software: What Is It and How to Choose One
Do you want to steer clear of the competition? Start customizing your marketing messages and customer experience...
How to Predict Customer Lifetime Value: A Guide for Your eCommerce Business
Most businesses know that Customer Lifetime Value (CLV) is an important metric to optimize marketing efforts, initiatives,...
How to Measure Customer Loyalty: the Definitive Guide
Loyal customers are not easy to find, but they are an incredible asset to any brand. Customer retention has become...
Omnichannel Analytics: What You Need To Know About Omnichannel Marketing
With the ever-advancing pace of technological innovation that has left no sphere of life or industry untouched,...
How To Prepare eCommerce Data for Analysis?
No one would argue that data is an extremely valuable resource. The more applications you find for data, the more...
Which eCommerce Marketing Strategies You Should Use
Your choice and focus on the right eCommerce marketing strategies are imperative for your business to succeed and...
What is Zero-Party Data? Everything You Need to Know
Zero-Party Data is the information a customer intentionally shares with a business. This data collection often happens...